Month: August 2011

If you’re anything like us, then you haven’t seen Parry Gripp’s insanely catchy “Baby Monkey (Going Backwards on a Pig)” YouTube video just once. You’ve seen it 10, 15, oh, maybe even 20+ times (we really don’t want to admit how many times we’ve seen it). The video is adorable but what makes it stick in your craw is Gripp’s hilarious song. The talented Gripp is hardly some one-hit-YouTube-wonder. The lead singer of Nerf Herder (calling all “Buffy the Vampire Slayer” fans!), Gripp is a multi-talented musician. And a guy who is incapable of writing a non-catchy song.

Kihon Games‘ Creative Director, Dan Kopycienski’s daughters were just like us. They couldn’t stop watching Gripp’s video. And when Kopycienski caught wind, the game guru in him immediately thought “why isn’t this a game?” As the creator of PoxNora (from Octopi; later acquired by Sony Online Entertainment), Kopycienski knows a thing or two about creating infectious, addicting, viral games. And so, an iPhone game was born.

The “Baby Monkey (Going Backwards on a Pig)” game for the iPhone, iPad and iPod is now available at the iTunes store for a mere $0.99. It promises to be as addicting to your thumbs as the song is to your ear.

We’re thrilled to work with Kihon Games and Parry Gripp to ensure that you never get “Baby Monkey (Going Backwards on a Pig)” out of your head and heart!

Purchase the “Baby Monkey (Going Backwards on a Pig)” game here: http://itunes.apple.com/us/app/baby-monkey-going-backwards/id447960108

And for more cuteness, watch Parry’s trailer for the game: http://www.youtube.com/watch?feature=player_embedded&v=PDwhaWHyDHk

By now, most of us know that the smallest acts are often the most powerful.

Fundraising in this difficult economy has become a tremendous challenge for most non-profits, established and emerging. How do you get people to give when they can barely provide for themselves? In times like these, non-profits have to turn to creativity to raise funds.

International humanitarian relief non-profit, Good Neighbors, has come up with a very simple way to raise funds to feed hungry children in developing countries. By partnering with a generous donor who appreciates interesting ideas, Good Neighbors will donate 25 cents for every new “like” on their Facebook Fan page. Their goal is ambitious – they want to feed 32,000 kids – and entirely feasible.

Like it or not, Facebook is still the most widely used social media platform, and the one with the most cost-effective marketing opportunities. By tapping into a participatory community and asking them to do something they already do on a daily basis (liking fan pages), Good Neighbors is leveraging a basic act into a very powerful one. It’s not revolutionary, it’s not ingenious, but it’s creative and powerful and should accomplish Good Neighbors’ goal.

Help Good Neighbors feed hungry children here: https://www.facebook.com/goodneighborsusa?sk=app_128953167177144